Top Japanese car maker Subaru has teamed up with Yowamushi Pedal for an original TV commercial set to be broadcast from Jan. 30, and a collaborative snapshot from episode 4 has now been unveiled ahead of the launch.
Subaru has been the proud sponsor of one of Asia’s biggest bicycle races, the Japan Cup Cycle Road Race, for over 20 years, building up a strong relationship with the cycle road racing scene. Now they’re teaming up with hit anime and manga Yowamushi Pedal which shares their desire to make bicycle racing an even more popular sport.
TMS Entertainment, the company behind the Yowamushi Pedal: New Generation anime, has handled production for the TV commercial. The advert features the series’ hero, Onoda Sakamichi, riding a Subaru Levorg along the mountain roads. The commercial is set to air alongside Yowamushi Pedal: New Generation on Jan. 30 and from then after, as well as on Subaru’s official website and via Subaru On-Tube.
The fourth episode of Yowamushi Pedal: New Generation is set for broadcast on Jan 30, and a snapshot featuring the collaboration with Subaru has now been released. This episode sees Sakamichi witnessing the fierce rivalry between Tejima and Ashikiba as each of the guys hypes themselves up and jumps on the pedals, but who is going to win the race?
Source: Spice