“Evangelion” Banner You Have to Smell to Believe is Unveiled in Akihabara!

On March 25, an Evangelion banner was unveiled in Akihabara, Tokyo on a construction fence near Radio Kaikan’s main building, which is currently being remodeled.

The banner is a collaboration advertisement for the Blu-ray and DVD release of Evangelion: 3.0 You Can (Not) Redo and for the “Cosmetic with Evangelion 2-Way Fragrance Mist” perfume. The banner even has a system for automatically dispensing the perfume. When the banner is touched at the spots where Asuka and Rei are holding the perfume bottles, a mist of perfume is released. Asuka and Rei are each holding a different scent of the perfume, so many people will surely want to try them both. Since the banner’s unveiling, it has already received over 1,200 retweets on Twitter.

The fragrances, which are based on characters from Evangelion, are already on sale. The three varieties are aqua citrus (Ayanami Rei), fresh musk (Ikari Shinji), and red citrus (Asuka Langley).

Source:
http://www.radiokaikan.jp/press/?p=1549 (Japanese)

Source article written by: Sei Sato

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