Kyubey Merchandise

If you feel like signing a contract, you can bet Kyubey—the oddly cute rabbit-like creature from the revolutionary magical girl anime produced by Shaft and Aniplex, Puella Magi Madoka Magica—will be ready and waiting with a pen! Though he appears sweet and unthreatening, Kyubey is really a magical messenger determined to get series protagonist Madoka Kaname to sign one of his contracts as he thinks she has great magical potential. The mysterious entity that he is, Kyubey’s motives are shrouded in mystery early on in the series, leaving fans to speculate if he can really be trusted.

Kyubey is only visible to those who possess magical abilities with whom he is able to communicate telepathically and also has access to a seemingly infinite number of bodies - every time he “dies” another body appears and devours his corpse….and you thought he was so cute, right?