8 Things You Don’t Know about KIT KAT in Japan

8 Things You Don’t Know about KIT KAT in Japan

The image of Nestlé's KIT KAT is anchored around that red package shared around the world. But while the KIT KAT is sold worldwide, did you know that it has different flavors in each country? Japan in particular is known for its unique KIT KAT innovations. If you see these, you'll definitely want to try one out!

2. Japan has luxury KIT KAT boutiques

The KIT KAT brand has expanded to over 100 countries and regions, but the world’s first KIT KAT Chocolatory shops are to be found in Japanese department stores. These shops are lined with limited-edition products that can only be purchased at these stores and premium KIT KAT products, including reissues. All aspects of these KIT KAT boutique stores were supervised by the owner-chef of Tokyo's Le Patissier Takagi, Mr. Yasumasa Takagi. Mr. Takagi has been involved in the development of KIT KAT in Japan since 2003, and has uncovered a new fascination for the confection through a wide variety of products developed under his supervision. Can't make it to a boutique? KIT KAT Chocolatory products will be available for purchase online starting in 2016!

- nestle.jp

1. There have been more than 300 varieties of KIT KAT in Japan

With sales of KIT KAT only starting in 1973, Japan was not especially quick to introduce the confection compared to the rest of the world. However, right now Japan is second only to England, the home of KIT KAT, in worldwide consumption! Do you know how many varieties of KIT KAT there have been in Japan? To date, the varieties of KIT KAT developed in Japan number more than 300!

- nestle.jp

Full article continued at All About Japan

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