Re-opening of Evangelion Store in Ikebukuro

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The Evangelion Store, located on the 2nd floor of Ikebukuro P’Parco.

The Evangelion Store re-opened in Tokyo’s Ikebukuro P’Parco on Oct. 3. The store offers the same selection of attractive products to entice Evangelion fans as the Harajuku location, which unfortunately closed its doors in June 2014. Approximately 200 people lined up outside on opening day, and the store bustled with people looking to buy goods right as the store opened.

The signed board on the left was given to the store by the Evangelion series director, Anno.

The store, which can easily be found by the life-size Rei Ayanami statue standing in front, is packed with numerous products, including clothing items, suitcases, stationery, smartphone covers and precious metal accessories. November will mark the third-year anniversary for the planning of the Evangelion Store, so 10 items were unveiled, such as hoodies, clear files and T-shirts, to commemorate the occasion. Products flew off the shelves as soon as the doors opened.

The store lets visitors experience the series’ atmosphere and world through an Evangelion-like design.

Packed with a variety of Evangelion merchandise.

Mr. Kamimura, the president of GroundWorks, which oversaw the re-opening of the store, gave some background about the Ikebukuro branch, stating, “By moving away from Shibuya and Harajuku, where we opened previous locations, to Ikebukuro, where many young fans gather, we hope to expand and develop new customers.” With a smile on his face, he offered these comments to Eva fans visiting from Japan and abroad: “Through Evangelion merchandise, [the store] offers a new way of enjoying the animation and images. If you come to visit, I think you’re certain to get a taste of Evangelion you’ve never had before.”

【Evangelion Store Ikebukuro P’Parco】
Address: Ikebukuro P’Parco 2F, 1-50-35 Higashi-Ikebukuro, Toshima-Ku, Tokyo 170-0013
Hours: 11:00am - 9:00pm
Official Site

©Khara

This is a Tokyo Otaku Mode original article.

The Evangelion Store, located on the 2nd floor of Ikebukuro P’Parco.
The Evangelion Store, located on the 2nd floor of Ikebukuro P’Parco.
A life-size Rei Ayanami statue stands at the front!
A life-size Rei Ayanami statue stands at the front!
As the doors opened, a crowd of people entered and Evangelion fans got their goods.
As the doors opened, a crowd of people entered and *Evangelion* fans got their goods.
The center of the store.
The center of the store.
The signed board on the left was given to the store by the Evangelion series director, Anno.
The signed board on the left was given to the store by the *Evangelion* series director, Anno.
　　
　　
Monogram tote bag. For every purchase including a Radio EVA product, customers receive a Radio EVA Monogram tote bag as a gift!
Monogram tote bag. For every purchase including a Radio EVA product, customers receive a Radio EVA Monogram tote bag as a gift!
　
　
　
　
　
　
　
　
　
　
　
　
　
　
　
　
　　
　　
　　　
　　　
Re-opening of Evangelion Store in Ikebukuro 18
　　　
　　　
Clothing worn by the characters in these illustrations are being sold in real life.
Clothing worn by the characters in these illustrations are being sold in real life.
Mr. Kamimura of GroundWorks stated, “We want to offer a new way to enjoy the series where people could experience its universe and atmosphere through an Evangelion-style design.”
Mr. Kamimura of GroundWorks stated, “We want to offer a new way to enjoy the series where people could experience its universe and atmosphere through an *Evangelion*-style design.”
These complete outfits, which were previously available at the Evangelion Store, have also expanded at the Ikebukuro location.
These complete outfits, which were previously available at the Evangelion Store, have also expanded at the Ikebukuro location.
Re-opening of Evangelion Store in Ikebukuro 23
Re-opening of Evangelion Store in Ikebukuro 24

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