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On July 8, the official Facebook page for Hatsune Miku, managed by Crypton Future Media, broke through 1 million likes. Miku now has the most popular Facebook page of any musical artist from Japan.
Since the page began distributing information in English in March of 2010, its popularity skyrocketed, with 90% of likes attained thereafter being from overseas users. Other Japanese Facebook pages nearing the 1 million likes milestone include Softbank and the matchmaking app, Pairs (based on a local user search).
In celebration of reaching 1 million likes, a celebratory illustration of Miku is now being used as the Facebook page’s cover photo. Furthermore, the official overseas Miku fan community Mikubook is currently holding a present campaign for the Miku event “Magical Mirai 2013” that is scheduled to take place on Aug. 30 at the Yokohama Arena.
Source: ITmedia