For a body pillow, this isn't huge, but it's a great size for a normal pillow. I bought the grilled tofu because it was just so cute, but it's not only cute, it's EXTREMELY SOFT!! The fabric is super soft to the touch, and the pillow is extremely squishy and soft. THIS IS A FANTASTIC PILLOW! I want all of them! In fact, I want a room full of Hannari Tofu Body Pillows! But that would be too expensive.