This little guy is so cute, I love how soft he is, and his little paws are so sweet. The shipping was incredibly fast. I just received him in the mail this morning so I haven't yet tried to use him to fall asleep, but I think the heartbeat could be stronger. I tested him out and I feel like I have to put him directly next to my ear to hear it and I don't feel the pulse very much. Perhaps my opinion will change when I'm trying to fall asleep and want quiet noise. Overall I think this is a really cute product and I hope it helps me feel more rested and soothe my anxiety.