I didn't read the size info so I was a little surprised by how big he is, I was expecting a small plush like most "normal sized" Japanese plushies. But I'm really happy with his size, he's a perfect little armful! His fabric is towel-like sort of, but much softer! Sirotan is so soft and squishy, the stuffing they used in him is wonderful, it almost feels like foam. He's lightly stuffed for optimum snuggles, and his little face is so precious! He's probably the softest plush I own.